Deals
You lose contracts to competitors who do the job worse but look better.
Based in Montréal. Working across North America.
You're better than you look.
That's expensive.
When the market can't see what you really are, you lose deals you should win, people you should hire, and the price you should charge. We find the gap, set the direction, and close it.
Trusted by
McGill UniversityFinance MontréalLUMEN GLOBAL
People
The people you want to hire choose companies that are better known, not better.
Price
You compete on price because nobody sees what justifies yours.
That is a revenue line, not a communications expense.
The method is in the name.
Vera · Truth
We find what is actually true about your company: what you deliver, what people see, and the gap between them.
Polaris · Direction
We set one clear direction: what to fix first, what to ignore, and what it will take.
La Boussole · The heading
We hold the heading while the work gets done, so everything you show says the same thing.
Everything people see. One team. One direction.
Most companies hire five suppliers who never talk to each other. That is how the gap gets created. We handle all of it, so it finally says one thing.
Strategy and positioning
Brand identity and guidelines
Graphic design
Website
Film and content
Sales and recruiting materials
One partner. From diagnosis to results.
The Diagnosis · Two weeks
Le Cap
Two weeks. We listen, we diagnose, and we set the heading. You leave with the real cause, the priorities in order, and a direction your whole team can follow the same way.
Fixed scope, fixed price, quoted after a first call.
See Le Cap →The Partnership · Monthly
La Trajectoire
We hold the heading with you. We bring in the right expertise, coordinate the work, and follow the results. One point of contact, month after month, with nothing ever re-explained.
Monthly, scoped to your heading.
See La Trajectoire →